For people who make things—and build an audience online
Made by you. Sold your way.
The social-first home for your handmade business, inside the Internet's Farmers Market.
Bring your making videos, products, bio links, launches, returning buyers, and orders into one stall. A post can become a purchase—and a buyer can find you again.
We are building the first 15 shops personally. Keep your current Etsy or website while you test Folkari.
From making post to market stall
Concept journey
The making story
The person comes before the product.
folkari.com/maramakes
In Mara's sample stall
Morning Tide Mug
The making story sits beside the piece—not lost in a feed or hidden behind a list of links.
$68
7 AVAILABLE · SHIPS OCT 2
Buy the piece
Follow the next batch
A place to land
A reason to return
A result to learn from
Concept mockup. Maker, product, price, and availability are sample content.
Social first means this
A post should be the start of a sale.
Your TikTok shows how a piece came to life. Folkari gives that attention a useful next step: the exact work, the shop behind it, a way to buy, and a way to hear when you make more.
01 / 04
Show the work
Choose a making video or studio update and put the person behind the piece in view.
02 / 04
Link the piece
Send viewers from a TikTok or bio link straight to that product, release, or your whole stall.
03 / 04
Keep the connection
Let someone buy now or opt in to hear about a real restock or launch later.
04 / 04
See what happened
Read visits, follows, alert signups, orders, and revenue together in Social Pulse.
The founding Social Pulse starts with what Folkari can measure—your tracked shop visits, follows, alert signups, and orders. Official TikTok statistics are a later, permission-dependent connection; TikTok login is not required to open a stall.
The founding shop we are building
One stall. Your whole business.
The goal is to replace the scattered jobs of an Etsy or Shopify shop, a Linktree page, alert tools, and launch spreadsheets—not ask you to manage another tab. Start beside the tools you have; make Folkari your main home when it earns that place.
For the founding build, Shopify-compatible CSV import helps bring a catalogue in. Live Etsy or Shopify inventory sync belongs to a later stage.
- Your shop and bio link
- One folkari.com/you stall with your story, making videos, outside links, products, upcoming work, and a sold-out vault.
- Your way to sell
- Ready-to-ship pieces, capped made-to-order slots, and timed drops—with honest quantity and a real ship-by date.
- Your returning audience
- Selected TikToks attached to products or releases, tracked links, restock interest, and separately consented email or text alerts.
- Your daily work
- Guest checkout, orders, shipping, buyer help, money records, and a Today screen that shows what needs attention.
Sell the way you work
A shop between releases. A launch when it matters.
Ready to ship
Finished work that already exists. List the real shelf quantity and the date it leaves your studio.
Made to order
A capped number of slots. Buyers know exactly when their piece will ship.
Timed drop
A batch opens when you choose. When its real quantity is gone, it is proudly sold out.
A storefront and a marketplace
Your people come first. The market grows around them.
You bring the first visit
Share your shop, product, or release from TikTok, Instagram, email, or anywhere people already follow you.
Folkari gives them a reason to return
A visitor can buy, follow your work, or choose an email or text alert for a real launch or restock.
You see what happened
Tracked links and Social Pulse separate visits, signups, and orders from vague views or unproven post-to-sale claims.
The market can introduce someone new
As approved stalls fill the market, fair discovery and real maker recommendations can carry buyers between them.
Marketplace discovery is the direction we are building toward, not traffic we claim to deliver today.
Where Folkari goes next
A useful stall now. A fuller business home as we grow.
Founding build
The complete first loop
We help you open a shop, bring in products, attach selected TikToks, share tracked links, capture opt-in demand, take safe orders, fulfill them, and understand the launch.
Next
Less work between launches
Focused newsletters, a production and capacity calendar, restock insights, margin tools, shipping help, and approved connections to the services you already use.
The market vision
New people find your work
Interactive browsing, useful search, upcoming-release discovery, genuine Maker Picks, and fair paths from one approved stall to another.
The founding tools are still being built and tested. The later business and discovery features follow real seller use, reliable orders, and enough approved makers to make the market feel alive.
Founding shops
We will build the first 15 with you.
Send your shop link, best product photos, and what you want to sell first. We will prepare the page with you; you confirm every product, price, quantity, and promise before it goes public.
Ask about a founding shopMonthly fee
$0
No subscription just to keep your shop online.
Listing fee
$0
Products do not expire or renew for a fee.
Folkari platform fee
$0 for the founding 15
During the written founding period. Standard payment processing is deducted separately.
After the founding offer
Working hypothesis: 7%
A Folkari platform fee plus payment processing shown separately. Final terms must be approved before launch.